Becky Wang is a business leader with expertise in building high-performing marketing, commercial, and product organizations. At Esme, Becky oversees brand, growth, research, and creative.
She led transformation projects at Crossbeat New York, a design consultancy + innovation studio that helps F500 and startups navigate category disruption. Previously, she was head of Data Strategy at Droga5 and SVP/Global Head of Insights & Analytics at Saatchi &
Saatchi. She published Creativity & Data Marketing, a textbook taught at NYU, San Francisco CCA, and other institutions. She worked as a film executive and on award-winning campaigns for Prudential, New Museum, Beyoncé's UN "I Was Here". Becky is featured in SXSW, FT Times, CBS, Co.Create/Fast Company on the future of media and impact of BigTech on culture and politics.